MotoGP star Fabio Quartararo has successfully renegotiated his endorsement deal with Oakley, one of the leading eyewear brands in motorsports. The French rider, known for his skill and charisma on the track, managed to secure a significant pay increase as part of the new agreement.
Quartararo, who has been with Oakley for several years, has become one of the most marketable athletes in the MotoGP paddock. His success on the track, including a MotoGP World Championship title in 2021, has elevated his profile, making him a valuable asset for brands looking to tap into the motorsports audience. Oakley, known for its cutting-edge eyewear technology, has benefited from its association with the young rider, as his visibility and popularity have helped to enhance their image.
The renegotiation of the deal reportedly reflects Quartararo’s growing influence both on and off the track. Sources close to the negotiation have indicated that the increase in pay is substantial, demonstrating Oakley’s commitment to retaining him as one of their premier athletes. With this new deal in place, Quartararo is expected to continue promoting Oakley’s range of performance eyewear, while his increasing popularity brings even more attention to the brand.
This renegotiated deal underscores Quartararo’s rising status in the world of MotoGP and highlights the importance of his partnerships with global brands like Oakley, which are eager to align with top-tier athletes like him.